Level Up Over the Holidays: Strategic Planning for Creative Entrepreneurs

In this episode of The Profitable Brand Designer, Kim Russo, owner of On Brand Designs, and her co-host Jeremy dive into strategies for turning the slower holiday season into a powerhouse for business growth. Kim shares her personal approach to setting aside intentional, focused time to work on her own business beyond client projects, and highlights how the holidays can be a perfect moment to invest in yourself as a creative entrepreneur.

Kim talks through her plans to tackle SEO updates, wrap up a course, and finish some creative projects—all while prioritizing family time. Jeremy brings his financial advising expertise to the table, emphasizing the importance of investing in personal growth and taking advantage of year-end tax deductions.

Whether you’re a freelancer aiming to elevate your business or balancing a full-time job with a creative side hustle, this episode is packed with actionable advice on goal-setting, staying productive, and building momentum for the new year. Kim also gives an inside look at her Profitable Brand Designer course, sharing valuable insights into branding, pricing, and personal brand-building strategies designed specifically for designers.

Use your holiday downtime to dive into The Profitable Brand Designer course, giving them the tools to map out their brand vision and set a solid strategy for 2025. With modules covering branding, pricing, and personal brand-building strategies, this course is a perfect fit for designers and business owners looking to gain clarity and set themselves up for success in the coming year.